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Email Marketing Isn’t Dead. It’s Dominating.
In the noisy world of TikToks, Instagram reels, AI everything, and the latest social media algorithm meltdown, it’s easy to believe email...
Tara Bowdel
4 min read
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Why Some Products Just Don’t Sell — And What to Do With Them
Not every product you launch is going to be a hit. Some sit on the shelves collecting dust. Others clutter your e-commerce site, getting...
Tara Bowdel
4 min read
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Common Customer Service Mistakes That Are Costing You Repeat Business (and How to Fix Them Before They Sink You)
You can have the best products in the game, the slickest branding, and marketing that reels in new customers like clockwork—but if your...
Tara Bowdel
4 min read
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Stop Throwing Discounts at the Wall: Why Your Promotions Fail (And How to Fix Them Before They Burn You Out)
Promotions are supposed to drive traffic, boost sales, and get your name out there. But let’s be real — for most small business owners,...
Tara Bowdel
4 min read
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What Makes a Customer Come Back? Secrets of Building Repeat Business Through Brand Loyalty
Getting a customer to buy once is easy. Getting them to come back again—and again, and again—is where the real money  is made. If you’re...
Tara Bowdel
4 min read
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